Having an open house is a standard part of a successful marketing plan for any licensed real estate agent. In order to stand out from the pack, there are some simple tips that can go a long way. These five easy and inexpensive tips can make a tremendous difference in the success of your open house.
Clean it up
Making sure that the home is absolutely clean is first and foremost when you hosting an open house. Special attention should be paid to the kitchen and bathroom area. Bathing areas and toilets should be sparkling and the sinks should be clean and dry. The other furnishings should also be clean and well kept. All of the furniture should be dust-free and the floors should be cleaned and vacuumed.
Clear out the clutter
All personal items and knick-knacks should be completely out of sight. Photographs and mementos should be packed away. Countertop appliances should be stored so countertops appear free from clutter. All clothing and shoes should be neatly in their place and away from view of any potential buyers making their way through the home. No personal items of any kind should be in the way of a buyer envisioning themselves in the home.
Make some room
Make sure that there is plenty of open space in all of the rooms. Where possible remove an item of furniture to create a spacious feel. Choose the most worn pieces of furniture to remove. Less furniture in a room will make it appear less cluttered and easier for a potential buyer to see themselves in the home. The ability of a buyer to see how they would fit into the surroundings is the key to having a successful open house.
Pay close attention to the details
Attention to detail does not go unnoticed by buyers in an open house. Make certain that everything is functioning properly. All the light bulbs in all lighting fixtures should be in working order. Cabinet hinges and drawers should open smoothly without squeaking, as should all of the doors in the home. Walls should be free from holes or marks from furniture. Buyers will inspect every detail, so make sure that you have inspected it first. Remember that things like fresh flowers can completely change the feel of a room.
Comfort food works
Having a spread of food and refreshments creates a festive atmosphere. Potential buyers are looking for a space that they can walk into and feel like they are home. Food has an amazing way of making everyone feel more at home.
One of the things that will make you successful with your real estate license the ability to market your properties better than the next licensed real estate agent. Just taking the time to follow these quick and easy tips will help ensure that you get the best possible response from your open house. With a minimal amount of time and effort you can make a big difference in the outcome of your event.
About The Author: Geoffrey Thompson is an owner and founding partner of Express Schools, LLC. Since 1996 the companies under this banner have offered online real estate licensing and insurance licensing courses as well as online real estate exam prep and insurance exam prep.