The introduction of Social Media has changed the way we do everything from interacting with friends and family to shopping for goods and services. These days there is next to nothing that you cannot find using Facebook or Twitter. If you have a need, using social media can help you to find the perfect real estate agent.
Many communities have social media pages that allow you to get a good sampling of what residents have to say. It is a great way to get referrals from people who have had satisfactory results from a real estate agent or broker. Sites like Facebook give you an excellent opportunity to connect with residents in a particular area and get insight of what people are looking for.
Many real estate agents have videos posted on sites like Facebook and YouTube. This is a great way to see a little bit of their personality and their strategies for marketing properties. This kind of content can be helpful in finding the real estate agent that is the best fit for you.
Many social media outlets offer customer reviews of real estate agents and their skills. As helpful as it can be to get the opinions of current and former customers, be cautious of reviews that do not have any contact information for the reviewer. Dozens of rave reviews that are unverifiable could very well be all their friends and family stacking the deck with unearned kudos. As the saying goes, you should consider the source before you give too much weigh to online reviews.
Today’s real estate market can be tricky. You need more than just someone with a real estate license to navigate the real estate waters successfully; you need a great real estate agent. Using social media can make finding the perfect real estate agent a little bit easier.
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About Geoff Thompson — Geoff Thompson is an Owner and Founding Partner of Express Schools, LLC. which operates online education providers Real Estate Express, Insurance License Express and License Tutor. Follow him on Twitter.