They say it takes money to make money, but actually it takes much more than that. There are certain traits that most successful business people seem to have. As a real estate agent, you are your own small business. Because of that, many of the same things that make small business owners successful will also make you successful as a real estate professional. Here we explore some of the most effective traits of a successful real estate agent.
Trait #1: Time management skills
In real estate, your time and attention are being pulled in multiple directions every day. This is why time management skills are at the top of the list when it comes to identifying the traits of a successful real estate agent. On any given day, you may need to juggle team meetings, client consultations, posting signs throughout the neighborhood, dealing with contracts and lenders—the list goes on. Meanwhile, you still have to carve out time to produce comparative market analyses, file and log your expenses, and respond to emails and inquiries. Plus, you’ll need to fit in networking, community events, and prospecting.
On top of that, you still have your personal life to balance. Just like a small business owner, a real estate agent is usually a one-person operation. Being able to fit everything into your work day while still managing your personal life takes superb time management skills.
Trait #2: People skills
People skills are one of the most important traits of a successful real estate agent. Real estate is a relationship business. Your people skills are directly correlated to your ability to network and grow your sphere of influence. Can introverts be real estate agents? Of course. But it’s important to know how to turn on those people skills when the time is right.
Keep in mind that many experienced agents rely on repeat and referral business from past clients. Having great people skills will ensure that you’re top-of-mind when your clients think of real estate. This is, after all, one of the biggest transactions they’ll make in their lifetime. It’s important that it’s enjoyable.
Trait #3: Creative thinking
The real estate industry continues to change, and online marketing continues to play a large role in how consumers find you. It’s important to have creative thinking skills so that you can come up with ways to stay current and keep ahead of the competition. A small business owner has the same burden when first starting out.
Creative thinking also plays a role in your ability to negotiate on your client’s behalf, devise marketing strategies for your listings, and stay top-of-mind among your sphere of influence.
Trait #4: Self-motivation
In any business where you are the sole proprietor, you have to be self-motivated. The very act of putting in the work to get licensed as a real estate agent shows that you have initiative and motivation. This is a trait that you’ll need to carry with you throughout your real estate career.
Trait #5: Organization
Organization is another important skill among the traits of a successful real estate agent. Real estate professionals need a good system for keeping everything organized. That entails keeping thorough records, promptly returning calls and inquiries, keeping a detailed meeting schedule, and updating your contacts. It also includes organizing your property files, photos, and paperwork. And that’s just the beginning.
Treat organization as one of the cornerstones of your business, and you’ll find that other day-to-day real estate tasks will come easier.
Trait #6: Attention to detail
Your clients are counting on you to know the process inside and out and to guide them every step of the way. Any omissions, errors, or missing paperwork can potentially blow an entire deal. Plus, not doing in-depth research for your clients could cost them thousands of dollars. Real estate agents have to pay close attention to detail at all times. Whether you are just starting out or have years of experience on the job, being detail-oriented is one of the key traits of a successful real estate agent.